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tax keywords

How hard it is to rank for tax on Google Play in United States, how much it is searched, and the apps you would compete with.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Hard
76/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.26 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

74/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 21k installs on average.
  • Top-3 app strength: 93/100 (higher means tougher incumbents).
  • Top apps updated their listing about 16 days ago on average.

Top apps ranking for “tax

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    TurboTax: File Your Tax Return

    TurboTax: File Your Tax Return

    3.9
  2. 2
    MyBlock: Tax Docs & Refund

    MyBlock: Tax Docs & Refund

    3.9
  3. 3
    H&R Block Tax Prep: File Taxes

    H&R Block Tax Prep: File Taxes

    4.3
  4. 4
    IRS2Go

    IRS2Go

    4.0
  5. 5
    TaxAct: File your taxes

    TaxAct: File your taxes

    4.1
  6. 6
    #Pie Tax: Self Assessment app

    #Pie Tax: Self Assessment app

    3.8
  7. 7
    TaxSlayer: File your taxes

    TaxSlayer: File your taxes

    3.4
  8. 8
    HMRC

    HMRC

    4.4
  9. 9
    Keeper

    Keeper

    4.5
  10. 10
    TaxApp - Ai Tax Assistant

    TaxApp - Ai Tax Assistant

    3.8
  11. 11
    CloudTax - Simple Tax Software

    CloudTax - Simple Tax Software

    4.0
  12. 12
    Australian Taxation Office

    Australian Taxation Office

    3.1

What the top apps have in common

The words that recur most across the apps ranking for “tax”. Weave the relevant ones into your title, subtitle, and description.

tax×60return×8free×7app×6income×6taxes×5refund×5calculator×5

Frequently asked questions

How hard is it to rank for "tax" on Google Play?

"tax" scores 76 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 93/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "tax" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 21k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "tax"?

Right now the top apps for "tax" on Google Play include TurboTax: File Your Tax Return, MyBlock: Tax Docs & Refund, H&R Block Tax Prep: File Taxes, IRS2Go, TaxAct: File your taxes. Those are the listings you would need to outrank.

Is "tax" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “tax” in your market, free

This page covers tax on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.