Google PlayUSUnited Statesen-US

“yes” keyword difficulty & traffic

How hard it is to rank for yes on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
75/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.28 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

58/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 7k installs on average.
  • Top-3 app strength: 98/100 (higher means tougher incumbents).
  • Top apps updated their listing about 38 days ago on average.

Top apps ranking for “yes”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Yes! Debit

    Yes! Debit

    finance

    4.4
  2. 2
    Yes!GO

    Yes!GO

    music and audio

    2.8
  3. 3
    yes+

    yes+

    entertainment

    1.9
  4. 4
    IRIS by YES BANK - Mobile App

    IRIS by YES BANK - Mobile App

    finance

    4.8
  5. 5
    YES Stock Trader

    YES Stock Trader

    finance

    2.6
  6. 6
    Yes Cash

    Yes Cash

    finance

  7. 7
    Yes

    Yes

    education

  8. 8
    Yes Money

    Yes Money

    finance

  9. 9
    MLB

    MLB

    sports

    4.4
  10. 10
    Yes iHome

    Yes iHome

    tools

    2.9
  11. 11
    Yes.Fit

    Yes.Fit

    health and fitness

    4.8
  12. 12
    Yes Travel

    Yes Travel

    travel and local

What the top apps have in common

The words that recur most across the apps ranking for “yes”. Weave the relevant ones into your title, subtitle, and description.

yes×29app×6bank×5youtube×5google×4wallet×4smart×4shopping×3

Frequently asked questions

How hard is it to rank for "yes" on Google Play?

"yes" scores 75 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 98/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "yes" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 7k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "yes"?

Right now the top apps for "yes" on Google Play include Yes! Debit, Yes!GO, yes+, IRIS by YES BANK - Mobile App, YES Stock Trader. Those are the listings you would need to outrank.

Is "yes" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “yes” in your market, free

This page covers yes on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

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