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you keywords

3 related search terms around you on Google Play in United States, the apps that already rank for it, and how hard each one is to win.

Search traffic

High
100/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Hard
87/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.15 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

78/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 70k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 6 days ago on average.

Top apps ranking for “you”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    YouTube

    YouTube

    video players

    3.8
  2. 2
    YouTube Kids

    YouTube Kids

    entertainment

    4.2
  3. 3
    YouTube for Android TV

    YouTube for Android TV

    entertainment

    3.4
  4. 4
    YouTube TV: Live TV & more

    YouTube TV: Live TV & more

    entertainment

    3.5
  5. 5
    YouTube Studio

    YouTube Studio

    video players

    4.3
  6. 6
    You

    You

    health and fitness

  7. 7
    YouTube Music

    YouTube Music

    music and audio

    4.5
  8. 8
    You

    You

    game action

  9. 9
    You

    You

    entertainment

  10. 10
    YOU DUO

    YOU DUO

    business

    4.0
  11. 11
    YouTube TV: Live TV & more

    YouTube TV: Live TV & more

    entertainment

    3.8
  12. 12
    Chill with You : Lo-Fi Story

    Chill with You : Lo-Fi Story

    game simulation

    4.8

What the top apps have in common

The words that recur most across the apps ranking for “you”. Weave the relevant ones into your title, subtitle, and description.

google×18youtube×9music×7live×6editor×6video×5app×3shop×3

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "you" on Google Play?

"you" scores 87 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "you" get?

It scores 100 out of 100 for search traffic (high), with the top apps for it seeing an estimated 70k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "you"?

Right now the top apps for "you" on Google Play include YouTube, YouTube Kids, YouTube for Android TV, YouTube TV: Live TV & more, YouTube Studio. Those are the listings you would need to outrank.

Is "you" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "you"?

Related search terms include youtube, youtube kids, music and audio. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “you” in your market, free

This page covers you on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.