App StoreUSUnited Statesen-US

“apple store” keyword difficulty & traffic

How hard it is to rank for apple store on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
59/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
85/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.44 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

96/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 907k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 53 days ago on average.

Top apps ranking for “apple store”

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    Apple Store

    Apple Store

    3.5
  2. 2
    Apple Support

    Apple Support

    3.9
  3. 3
    Apple TV

    Apple TV

    4.8
  4. 4
    Apple Wallet

    Apple Wallet

    4.8
  5. 5
    Apple Music

    Apple Music

    4.9
  6. 6
    App Store Connect

    App Store Connect

    4.7
  7. 7
    iTunes Store

    iTunes Store

    4.8
  8. 8
    Amazon Shopping

    Amazon Shopping

    4.8
  9. 9
    Google Chrome

    Google Chrome

    4.7
  10. 10
    Apple Developer

    Apple Developer

    4.1
  11. 11
    Google

    Google

    4.7
  12. 12
    Pages: Create Documents

    Pages: Create Documents

    4.7

What the top apps have in common

The words that recur most across the apps ranking for “apple store”. Weave the relevant ones into your title, subtitle, and description.

store×17apple×16shopping×8shop×8online×7app×6music×5deals×5

Frequently asked questions

How hard is it to rank for "apple store" on App Store?

"apple store" scores 59 out of 100 for difficulty on App Store in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "apple store" get?

It scores 85 out of 100 for search traffic (high), with the top apps for it seeing an estimated 907k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "apple store"?

Right now the top apps for "apple store" on App Store include Apple Store, Apple Support, Apple TV, Apple Wallet, Apple Music. Those are the listings you would need to outrank.

Is "apple store" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

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