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“education” keyword difficulty & traffic

How hard it is to rank for education on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
63/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.41 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

94/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 90k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 9.5 days ago on average.

Top apps ranking for “education”

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    Khan Academy

    Khan Academy

    4.6
  2. 2
    Vocabulary - Learn words daily

    Vocabulary - Learn words daily

    4.8
  3. 3
    Micro Learning - SmartyMe

    Micro Learning - SmartyMe

    4.6
  4. 4
    Duolingo: Language Lessons

    Duolingo: Language Lessons

    4.7
  5. 5
    Elevate - Brain Training Games

    Elevate - Brain Training Games

    4.8
  6. 6
    TED Talks: Watch and Learn

    TED Talks: Watch and Learn

    4.6
  7. 7
    Coursera: Grow your career

    Coursera: Grow your career

    4.8
  8. 8
    BrainPOP

    BrainPOP

    4.7
  9. 9
    Yuno - General knowledge

    Yuno - General knowledge

    4.8
  10. 10
    NASA

    NASA

    4.8
  11. 11
    Visual Anatomy Lite

    Visual Anatomy Lite

    4.7
  12. 12
    Quizlet: More than Flashcards

    Quizlet: More than Flashcards

    4.8

What the top apps have in common

The words that recur most across the apps ranking for “education”. Weave the relevant ones into your title, subtitle, and description.

education×18learning×12games×9kids×7training×6learn×5brain×4online×4

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

offline games

Frequently asked questions

How hard is it to rank for "education" on App Store?

"education" scores 63 out of 100 for difficulty on App Store in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "education" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 90k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "education"?

Right now the top apps for "education" on App Store include Khan Academy, Vocabulary - Learn words daily, Micro Learning - SmartyMe, Duolingo: Language Lessons, Elevate - Brain Training Games. Those are the listings you would need to outrank.

Is "education" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "education"?

Related search terms include offline games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

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