App StoreUSUnited Statesen-US

elf keywords

How hard it is to rank for elf on App Store in United States, how much it is searched, and the apps you would compete with.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Hard
82/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.17 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

70/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 4k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 280 days ago on average.

Top apps ranking for “elf

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    e.l.f. Cosmetics and Skincare

    e.l.f. Cosmetics and Skincare

    4.9
  2. 2
    ElfYourself®

    ElfYourself®

    4.8
  3. 3
    Ulta Beauty: Makeup & Skincare

    Ulta Beauty: Makeup & Skincare

    4.9
  4. 4
    Elfster: The Secret Santa App

    Elfster: The Secret Santa App

    4.9
  5. 5
    Sephora US: Makeup & Skincare

    Sephora US: Makeup & Skincare

    4.9
  6. 6
    Elf Cam - Santa's elf tracker

    Elf Cam - Santa's elf tracker

    4.5
  7. 7
    Elf Alert: Elf & Santa Camera

    Elf Alert: Elf & Santa Camera

    4.0
  8. 8
    Starbucks

    Starbucks

    4.9
  9. 9
    Elf Studio

    Elf Studio

    4.7
  10. 10
    Scout Elf® Ideas

    Scout Elf® Ideas

    4.6
  11. 11
    Elf Watch: Christmas Magic

    Elf Watch: Christmas Magic

    2.0
  12. 12
    Xmas Dance – Yourself elf 3D

    Xmas Dance – Yourself elf 3D

    2.8

What the top apps have in common

The words that recur most across the apps ranking for “elf”. Weave the relevant ones into your title, subtitle, and description.

elf×51christmas×13elves×7santa×6stickers×6dance×4skincare×3makeup×3

Frequently asked questions

How hard is it to rank for "elf" on App Store?

"elf" scores 82 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "elf" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 4k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "elf"?

Right now the top apps for "elf" on App Store include e.l.f. Cosmetics and Skincare, ElfYourself®, Ulta Beauty: Makeup & Skincare, Elfster: The Secret Santa App, Sephora US: Makeup & Skincare. Those are the listings you would need to outrank.

Is "elf" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “elf” in your market, free

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New to keyword research? Read the complete ASO guide, or browse more in keyword insights.