App StoreUSUnited Statesen-AU

game” keyword difficulty & traffic

How hard it is to rank for game on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
70/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
100/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.43 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

100/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 1.3M installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 7.5 days ago on average.

Top apps ranking for “game

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    Subway Surfers

    Subway Surfers

    4.6
  2. 2
    Candy Crush Saga

    Candy Crush Saga

    4.7
  3. 3
    Temple Run

    Temple Run

    4.4
  4. 4
    Block Blast!

    Block Blast!

    4.9
  5. 5
    Magic Tiles 3: Piano Game

    Magic Tiles 3: Piano Game

    4.6
  6. 6
    8 Ball Pool™

    8 Ball Pool™

    4.8
  7. 7
    Roblox

    Roblox

    4.5
  8. 8
    Cooking Fever: Restaurant Game

    Cooking Fever: Restaurant Game

    4.5
  9. 9
    slither.io

    slither.io

    3.7
  10. 10
    Among Us!

    Among Us!

    4.1
  11. 11
    Sniper 3D: Gun Shooting Games

    Sniper 3D: Gun Shooting Games

    4.7
  12. 12
    Geometry Dash Lite

    Geometry Dash Lite

    4.3

What the top apps have in common

The words that recur most across the apps ranking for “game”. Weave the relevant ones into your title, subtitle, and description.

game×7games×6run×4fun×4block×3tiles×3piano×3ball×3

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "game" on App Store?

"game" scores 70 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "game" get?

It scores 100 out of 100 for search traffic (high), with the top apps for it seeing an estimated 1.3M installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "game"?

Right now the top apps for "game" on App Store include Subway Surfers, Candy Crush Saga, Temple Run, Block Blast!, Magic Tiles 3: Piano Game. Those are the listings you would need to outrank.

Is "game" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "game"?

Related search terms include offline games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “game” in your market, free

This page covers game on App Store in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on Google Play too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.