App StoreUSUnited Statesen-US

iou keywords

4 related search terms around iou on App Store in United States, the apps that already rank for it, and how hard each one is to win.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Medium
49/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.96 · traffic vs difficulty

Competitor strength

Light

Competition thins out past the leaders, so the ranks that get traffic look reachable.

16/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 20 installs on average.
  • Top-3 app strength: 61/100 (higher means tougher incumbents).
  • Top apps updated their listing about 47 days ago on average.

Top apps ranking for “iou”

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    IOU-Marker

    IOU-Marker

    5.0
  2. 2
    Who Owes Me - Payment Tracker

    Who Owes Me - Payment Tracker

    4.6
  3. 3
    Debty - Private Debt Tracker

    Debty - Private Debt Tracker

    4.8
  4. 4
    IOU - English

    IOU - English

    5.0
  5. 5
    IOU: Split Receipts & Expense

    IOU: Split Receipts & Expense

    4.4
  6. 6
    IOU - Promise & Favor Tracker

    IOU - Promise & Favor Tracker

    0.0
  7. 7
    IOU - OweTracker

    IOU - OweTracker

    5.0
  8. 8
    Debt & IOU Tracker

    Debt & IOU Tracker

    0.0
  9. 9
    IOU - Scan, Split, Save

    IOU - Scan, Split, Save

    5.0
  10. 10
    IOU – Due & Lend Tracker

    IOU – Due & Lend Tracker

    0.0
  11. 11
    IOU Slip – Promise Tracker

    IOU Slip – Promise Tracker

    5.0
  12. 12
    Payback: Debt & IOU Tracker

    Payback: Debt & IOU Tracker

    0.0

What the top apps have in common

The words that recur most across the apps ranking for “iou”. Weave the relevant ones into your title, subtitle, and description.

iou×30tracker×25debt×18split×15bills×9expense×5bill×5expenses×5

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

period trackerpregnancy trackerbaby trackersplitwise

Frequently asked questions

How hard is it to rank for "iou" on App Store?

"iou" scores 49 out of 100 for difficulty on App Store in United States, which is medium. The apps in the top 3 are moderately strong (app power 61/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "iou" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 20 installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "iou"?

Right now the top apps for "iou" on App Store include IOU-Marker, Who Owes Me - Payment Tracker, Debty - Private Debt Tracker, IOU - English, IOU: Split Receipts & Expense. Those are the listings you would need to outrank.

Is "iou" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "iou"?

Related search terms include period tracker, pregnancy tracker, baby tracker, splitwise. Building a basket of related long-tail keywords usually beats chasing one hard head term.

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