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“kid” keyword difficulty & traffic

How hard it is to rank for kid on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
96/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.00 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

94/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 136k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 16.5 days ago on average.

Top apps ranking for “kid”

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    YouTube Kids

    YouTube Kids

    4.7
  2. 2
    Girls Nail Salon - Kids Games

    Girls Nail Salon - Kids Games

    4.5
  3. 3
    PBS KIDS Games

    PBS KIDS Games

    4.4
  4. 4
    My Talking Tom

    My Talking Tom

    4.3
  5. 5
    Sago Mini World: Kids Games

    Sago Mini World: Kids Games

    4.3
  6. 6
    Baby Games for Toddlers, Kids

    Baby Games for Toddlers, Kids

    4.0
  7. 7
    Subway Surfers

    Subway Surfers

    4.6
  8. 8
    Dino Fun - Games for kids

    Dino Fun - Games for kids

    4.2
  9. 9
    Crayola Create and Play: Kids

    Crayola Create and Play: Kids

    4.3
  10. 10
    Drawing for Kids - Baby Games

    Drawing for Kids - Baby Games

    4.3
  11. 11
    Girls Hair Salon

    Girls Hair Salon

    4.5
  12. 12
    Kiddopia: Kids Learning Games

    Kiddopia: Kids Learning Games

    4.3

What the top apps have in common

The words that recur most across the apps ranking for “kid”. Weave the relevant ones into your title, subtitle, and description.

kids×80games×63learning×23baby×10toddler×10fun×7toddlers×6drawing×5

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

offline games

Frequently asked questions

How hard is it to rank for "kid" on App Store?

"kid" scores 96 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "kid" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 136k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "kid"?

Right now the top apps for "kid" on App Store include YouTube Kids, Girls Nail Salon - Kids Games, PBS KIDS Games, My Talking Tom, Sago Mini World: Kids Games. Those are the listings you would need to outrank.

Is "kid" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "kid"?

Related search terms include offline games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

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