App StoreUSUnited Statesen-US

mobile” keyword difficulty & traffic

How hard it is to rank for mobile on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
93/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
92/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Good

Demand outweighs the competition.

KEI 0.99 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

88/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 61k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 33 days ago on average.

Top apps ranking for “mobile

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    Mobile Legends: Bang Bang.US

    Mobile Legends: Bang Bang.US

    4.0
  2. 2
    Exxon Mobil Rewards+

    Exxon Mobil Rewards+

    4.8
  3. 3
    Call of Duty®: Mobile

    Call of Duty®: Mobile

    4.7
  4. 4
    PUBG MOBILE

    PUBG MOBILE

    4.3
  5. 5
    Mobily - موبايلي

    Mobily - موبايلي

    4.8
  6. 6
    EA SPORTS FC Soccer Mobile 26

    EA SPORTS FC Soccer Mobile 26

    4.7
  7. 7
    Rainbow Six Mobile

    Rainbow Six Mobile

    4.7
  8. 8
    EA SPORTS™ NBA LIVE Mobile

    EA SPORTS™ NBA LIVE Mobile

    4.7
  9. 9
    Boost Mobile

    Boost Mobile

    4.7
  10. 10
    Visible mobile

    Visible mobile

    4.6
  11. 11
    Madden NFL 26 Mobile Football

    Madden NFL 26 Mobile Football

    4.7
  12. 12
    Ultra Mobile

    Ultra Mobile

    4.7

What the top apps have in common

The words that recur most across the apps ranking for “mobile”. Weave the relevant ones into your title, subtitle, and description.

mobile×86banking×27bank×13app×4bang×2sports×2nba×2united×2

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "mobile" on App Store?

"mobile" scores 93 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "mobile" get?

It scores 92 out of 100 for search traffic (high), with the top apps for it seeing an estimated 61k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "mobile"?

Right now the top apps for "mobile" on App Store include Mobile Legends: Bang Bang.US, Exxon Mobil Rewards+, Call of Duty®: Mobile, PUBG MOBILE, Mobily - موبايلي. Those are the listings you would need to outrank.

Is "mobile" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "mobile"?

Related search terms include mobile legends, citi mobile app, apple store. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “mobile” in your market, free

This page covers mobile on App Store in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on Google Play too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.