This audit was generated on May 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chessity | #1 | — |  |     | ||
| learn chess | #4 | |  |  | ||
| chess training | #4 | | | | ||
| chess learning | #5 | |  | | ||
| chess lessons | #5 |  |  | | ||
| chess tutorial | #5 | |  | | ||
| chess practice | #11 |  |  |  | ||
| online chess | #22 |  | |    | ||
| chess games | #31 |  |  |   | ||
| play chess | #57 |  |  |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Lotus Chess – Trainer
Education
Chessable: Study Chess Smarter
Game Board
Chess Ultimate
Game Strategy
Duolingo: Language Lessons
Education
SimpleChess - chess game
Game Board
Chessify: Scan & Analyze chess
Game Board
Kahoot! Learn Chess: DragonBox
Game Educational
Forward Chess - Book Reader
Game Board
Chess - Offline Board Game
Game Board
Chess Openings Promaster
Game Board
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Mahjong Blast
Vita Mahjong
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Chess - Play and Learn Online
Bingo Dice
Farkle Dice Roll
MONOPOLY: Bingo!
Click Wood
Color Oasis - Color by Number
Chess - Offline Board Game
Mahjong Voyage: Tile Matching
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Chessity has excellent keyword coverage (100% score) but suffers from low visibility on charts, modest quality score, and limited user feedback. The primary priority is to boost organic installs and chart rankings by improving listing quality and user engagement.
All 10 target keywords rank within the top 60, with 6 in the top 10 (e.g., "chessity" #1, "learn chess" #4). Maintain this momentum by preserving current keyword placements in the title, short description, and app name.
Charts Score is 0% – the app is not ranked globally or within the Board Games category, limiting discoverability. Without chart rankings, even strong keywords cannot translate into organic installs.
Current rating is 3.4★ from only 79 reviews, contributing to the 63% Quality Score. This discourages new users and affects Google’s ranking algorithms.
Keyword "play chess" sits at #57 with high traffic (63) and moderate difficulty (64). Improving relevance (e.g., adding the phrase to the short description and feature graphic) could push it into the top 20 and capture a large search volume.
The app is not ranked in the "Game Board" category. Optimizing the category‑specific keywords (e.g., "chess games", "chess lessons") and adding a clear category tag can unlock category chart placement.
Quality Score of 63% suggests outdated screenshots or missing video. Updating to high‑resolution, story‑driven screenshots and adding a 15‑second gameplay video can increase conversion and indirectly improve rankings.
- 1Implement A/B testing for title and short description to embed high‑traffic keywords like "play chess" and "online chess" while preserving the current top‑ranked terms.
- 2Launch a review acquisition campaign (in‑app prompt after lesson completion) to raise the rating above 4.0 and increase review count to >200.
- 3Refresh visual assets: add a 15‑second gameplay video, update screenshots to highlight adaptive challenges, and include localized captions for key features.
- 4Optimize category metadata and add category‑specific keywords (e.g., "chess games", "chess lessons") to improve Board Games chart ranking.
- 5Run a small install‑boost campaign (Google Ads UAC) targeting the top‑ranked keywords to generate enough downloads for chart eligibility within 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 4 keyword(s): learn chess, chess lessons, chess training.
Good visibility score
Score of 78/100 indicates solid app store presence.
Rating needs improvement
A 3.4 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chessity: Fun Chess Learning?
Chessity: Fun Chess Learning has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 1, 2026.
On how many keywords does Chessity: Fun Chess Learning rank?
Chessity: Fun Chess Learning is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chessity: Fun Chess Learning?
Based on shared keyword rankings, the most frequent competitors of Chessity: Fun Chess Learning are Lotus Chess – Trainer, Chessify: Scan & Analyze chess, Kahoot! Learn Chess: DragonBox. These apps appear next to Chessity: Fun Chess Learning on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chessity: Fun Chess Learning in on the Google Play?
Chessity: Fun Chess Learning is listed in the Game Board category on the Google Play.
How can Chessity: Fun Chess Learning improve its App Store Optimization?
Based on this audit, Chessity: Fun Chess Learning should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chessity: Fun Chess Learning.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.