How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
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Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
SplitSnap ranks well for its brand keyword but lacks overall visibility due to missing reviews, limited keyword coverage, and weak visual assets. Prioritize improving ratings, expanding high‑traffic keywords, and refreshing store assets to boost rankings.
The app’s own name "splitsnap" ranks #2 with low difficulty (26) and solid traffic (41), giving a strong foothold for brand‑driven searches.
The app has 0 reviews and no rating, resulting in a 50% quality score and preventing algorithmic trust signals that affect both search and conversion.
Only 4 of the top 10 target keywords are ranked. High‑traffic terms like "receipt scanner" (traffic 45, difficulty 63) and "expense tracker" (traffic 80, difficulty 67) are not ranked at all.
The current title lacks high‑volume generic terms. Adding a primary keyword such as "Bill Splitter" (traffic 43) while retaining the brand can capture additional search volume without sacrificing brand identity.
Charts score is 0%, indicating insufficient screenshots/video for ranking. Updating screenshots to highlight AI receipt scanning, adding a short demo video, and using localized captions can improve click‑through and chart rankings.
Finance chart position
Cash App
PayPal - Pay, Send, Save
Venmo
OnePay – Mobile Banking
Chime® – Fee-Free Banking
Kalshi: Trade News & Sports
Capital One Mobile
Testerup: Freecash & Rewards
Citi Mobile®
Progressive
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Common questions about this ASO audit.
SplitSnap: Bill Splitter has a visibility score of 50 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
SplitSnap: Bill Splitter is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of SplitSnap: Bill Splitter are SplitSnap - Bill Splitter, SplitSnap, SplitUp - Bill & Expense Split. These apps appear next to SplitSnap: Bill Splitter on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
SplitSnap: Bill Splitter is listed in the Finance category on the Google Play.
Based on this audit, SplitSnap: Bill Splitter should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SplitSnap: Bill Splitter.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.