This audit was generated on May 24, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| oh my wish | #1 | Live trend | — |  | |||
| wish list maker | #41 | Live trend |  |  | |||
| gift list | #45 | Live trend |  |  | |||
| wish list app | #47 | Live trend |  |  | |||
| christmas listOpportunity | #85 | Live trend |  |  | |||
| birthday wish | Not ranked | Live trend | — | — | |||
| baby registryOpportunity | Not ranked | Live trend | — | — | |||
| wedding registryOpportunity | Not ranked | Live trend | — | — | |||
| gift ideasOpportunity | Not ranked | Live trend | — | — | |||
| christmas gift listOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
The app has a strong brand presence with a #1 rank for "oh my wish" but overall visibility is low (22/100) due to poor keyword coverage, missing category ranking, and low quality signals. Immediate focus should be on expanding keyword rankings and boosting app quality to improve discoverability.
The exact brand keyword "oh my wish" ranks #1 with traffic 56 and moderate difficulty (48), showing strong brand recognition. Leverage this by keeping the brand name prominent in the title and subtitle.
Only 5 of the top 10 target keywords are ranked; key high‑traffic terms like "gift list" (traffic 35) and "wish list app" (traffic 32) sit outside the top 40. Expand the keyword set in the title, short description, and long description to capture these searches.
The app is not listed in any category chart, indicating low relevance signals for the Lifestyle category. Optimize the category‑specific metadata (subtitle, description) and add category‑focused keywords such as "birthday wish" and "christmas list".
A quality score of 40% suggests weak visual assets and missing A/B testing. Refresh the icon, add 5‑6 high‑resolution screenshots with text overlays highlighting "Create wish from browser" and "Share with family" to boost conversion rates.
The app currently has 0 reviews, which drags the overall rating and trust factor. Implement an in‑app prompt after a wish is created, offering a 1‑star‑to‑5‑star rating flow and an optional review link.
- 1Revise the app title to include high‑traffic keywords (e.g., "Oh My Wish! Gift List & Wish Tracker").
- 2Add a subtitle/short description featuring "gift list, birthday, christmas, wish maker" and naturally repeat the top 5 unranked keywords.
- 3Create 5 new screenshots with clear callouts for browser‑to‑wish feature, sharing options, and family collaboration.
- 4Launch an in‑app review request after the first wish is saved, targeting a 4‑star+ rating.
- 5Monitor competitor keyword sets weekly and adjust metadata to capture missed opportunities such as "baby registry" and "wedding registry".
Category Ranking
Lifestyle chart position
T-Life
Life360: Stay Connected & Safe
DailyGift: Earn Reward
KashKick: Get paid to have fun
Ring - Always Home
Lemon8 - Lifestyle Community
eero wifi system
Amazon Alexa
VYBS: Play & Earn Rewards
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Oh My Wish! Gift list?
Oh My Wish! Gift list has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 24, 2026.
On how many keywords does Oh My Wish! Gift list rank?
Oh My Wish! Gift list is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Oh My Wish! Gift list?
Based on shared keyword rankings, the most frequent competitors of Oh My Wish! Gift list are Ohmywishes: Wishlists & Gifts, Gift Locker - Gifts Organizer, wannalist - Lucky Bucket List. These apps appear next to Oh My Wish! Gift list on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Oh My Wish! Gift list in on the Google Play?
Oh My Wish! Gift list is listed in the Lifestyle category on the Google Play.
How can Oh My Wish! Gift list improve its App Store Optimization?
Based on this audit, Oh My Wish! Gift list should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Oh My Wish! Gift list.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.