This audit was generated on March 16, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
The Seattle Public Library

The Seattle Public Library

The Seattle Public Library

USUSen-US4.4 / 519 reviews Oct 28, 2025

Visibility Score

47Fair

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
58
Based on keyword rankings
Keywords analyzed10
Ranked in top 507
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
63
Rating and recency signals
Rating4.4 / 5
Last updated4 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

7

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
seattle public library#1
38
33
New York Public Library (NYPL)
The Seattle Public Library
1
New York Public Library (NYPL)
2
Queens Public Library
3
DPL Mobile
4
Salt Lake City Public Library
5
seattle library#1
60
36
Queens Public Library
The Seattle Public Library
1
Queens Public Library
2
SHARE Mobile Library
3
Salt Lake County Library
4
Little Free Library
5
library cardOpportunity#55
66
39
Mid-Hudson Libraries
My Library
Libby, the Library App
1
Hoopla: Your Library, Anywhere
2
CloudLibrary
3
The Library District
4
My Poudre Libraries App
5
book checkoutOpportunity#57
53
40
Self Improvement Books offline
Libib
Harvard Library Checkout
1
Metro Checkout
2
Hoopla: Your Library, Anywhere
3
B&N NOOK App for NOOK Devices
4
Bookly - Book Tracker Library
5
library near meOpportunity#66
69
39
Libgen | epub, pdf library
National Digital Library India
BKLYN Library
1
Little Free Library
2
Libby, the Library App
3
Hoopla: Your Library, Anywhere
4
SHARE Mobile Library
5
library catalogOpportunity#70
59
39
El Paso Public Libraries
Miami-Dade Public Library
SJVLS Library Catalog
1
WRLS Library Catalog App
2
Hoopla: Your Library, Anywhere
3
Nioga Library System Catalog
4
Libby, the Library App
5
digital library cardOpportunity#97
50
41
Gospel Library
My RCLreads
Libby, the Library App
1
Hoopla: Your Library, Anywhere
2
CloudLibrary
3
Miami-Dade Public Library
4
New York Public Library (NYPL)
5
library accountOpportunityNot ranked
42
36
Hoopla: Your Library, Anywhere
1
Libby, the Library App
2
Mobile Public Library (AL)
3
Little Free Library
4
NOLA Library
5
room reservationOpportunityNot ranked
72
42
RoomBooking: Rental Calendar
1
Meeting Room 365
2
In The Rooms
3
Booking.com: Hotels & Travel
4
Zonifero Room Reservation
5
scan isbnOpportunityNot ranked
72
40
ISBN Scan reader
1
ISBN Scan
2
My Book Inventory ISBN Scanner
3
Alfa ISBN Scanner
4
ISBN Reader
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Mid-Hudson Libraries

Mid-Hudson Libraries

Lifestyle

5.0Ahead1x
Gospel Library

Gospel Library

Books & Reference

4.7Ahead1x
El Paso Public Libraries

El Paso Public Libraries

Lifestyle

3.9Ahead1x
Self Improvement Books offline

Self Improvement Books offline

Books & Reference

5.0Ahead1x
Libgen | epub, pdf library

Libgen | epub, pdf library

Education

4.1Ahead1x
Ranking behind you
Apps that you outrank on shared keywords

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Books & Reference chart position

Books & Reference
Not currently ranked in top 200
KJV Bible: Audio+Verse

KJV Bible: Audio+Verse

4.3
Audible: Audio Entertainment

Audible: Audio Entertainment

4.6
YouVersion Bible App + Audio

YouVersion Bible App + Audio

4.9
4
Blessed - Bible Verse & Prayer

Blessed - Bible Verse & Prayer

4.7
5
Bible For Women-Holy Bible App

Bible For Women-Holy Bible App

4.8
6
Libby, the Library App

Libby, the Library App

4.8
7
Lumina: Scripture & Bible

Lumina: Scripture & Bible

4.9
8
Bible Offline-KJV Holy Bible

Bible Offline-KJV Holy Bible

4.8
9
Women's Bible

Women's Bible

4.6
10
GoodNovel - Booktok, Stories

GoodNovel - Booktok, Stories

4.5
11
Bible Chat: Holy Bible Study

Bible Chat: Holy Bible Study

4.8
12
Amazon Kindle

Amazon Kindle

4.8
13
King James Bible - Verse+Audio

King James Bible - Verse+Audio

4.8
14
Daily Bible - Verse+Audio

Daily Bible - Verse+Audio

4.9
15
Hoopla: Your Library, Anywhere

Hoopla: Your Library, Anywhere

4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

The Seattle Public Library app ranks well for its brand keywords but overall visibility is low (47/100) due to poor performance on high‑traffic, non‑branded terms and lack of chart presence. Immediate focus should be on expanding keyword coverage and improving category ranking.

Brand Keyword Dominance
high

The app holds the #1 position for "seattle public library" (traffic 38) and "seattle library" (traffic 60) with low difficulty (33‑36), demonstrating strong brand recognition. Leverage this by reinforcing the brand name in the title and subtitle to protect these rankings.

Missing High‑Volume Keywords
high

Key terms like "library card" (rank 55, traffic 66), "digital library card" (rank 97, traffic 50), and "library catalog" (rank 70, traffic 59) sit well outside the top 30, limiting discovery. Optimize the short description, long description, and subtitle to include these phrases and improve relevance.

No Chart Presence
medium

Charts Score is 0% – the app does not appear in any top‑10 charts globally or within the Books & Reference category, which hampers organic exposure. Boost installs through a launch promotion, ad‑supported acquisition, and a strong call‑to‑action to drive early download velocity.

Untapped Feature Keywords
medium

Features such as "room reservation" and "scan isbn" have traffic scores of 72 but the app is not ranked for them. Add dedicated UI screenshots and brief copy in the description highlighting these capabilities, and incorporate the exact phrases in the subtitle.

Category Ranking Gap
low

The app is not ranked in the Books & Reference category, which limits category‑based discovery. Re‑evaluate the selected category, ensure the primary keyword aligns with the category, and add relevant library‑specific tags to improve category algorithmic placement.

Review Volume & Quality
low

Only 19 reviews yield a Quality Score of 63%. Encourage satisfied patrons to leave 5‑star reviews via in‑app prompts after a successful checkout or reservation, aiming for at least 100 reviews to lift the quality metric.

Key Action Items
Priority actions to improve your app's visibility
  • 1Update title/subtitle to include high‑traffic keywords: "library card", "digital library card", "catalog" while retaining the brand name.
  • 2Rewrite the long description to weave in the top 5 non‑branded keywords (library card, digital library card, library catalog, library near me, room reservation) with natural language and clear call‑to‑actions.
  • 3Add new localized screenshots and a short video that showcase scanning ISBNs, digital card usage, and room reservation to capture "scan isbn" and "room reservation" searches.
  • 4Launch a short‑term acquisition campaign (Google Ads or social) to spike installs and aim for a top‑10 spot in the Books & Reference chart.
  • 5Implement an in‑app review prompt after a successful checkout, targeting a goal of 100+ 5‑star reviews to raise the Quality Score.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

24 screenshots give users a comprehensive view of your app.

Strong keyword positions

Ranking in top 10 for 1 keyword(s): seattle library.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of The Seattle Public Library?

The Seattle Public Library has a visibility score of 47 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.

On how many keywords does The Seattle Public Library rank?

The Seattle Public Library is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of The Seattle Public Library?

Based on shared keyword rankings, the most frequent competitors of The Seattle Public Library are New York Public Library (NYPL), Queens Public Library, Mid-Hudson Libraries. These apps appear next to The Seattle Public Library on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is The Seattle Public Library in on the Google Play?

The Seattle Public Library is listed in the Books & Reference category on the Google Play.

How can The Seattle Public Library improve its App Store Optimization?

Based on this audit, The Seattle Public Library should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Seattle Public Library.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.