White Noise Pro

The app boasts a 78% quality score and a 4.4‑star rating from 935 reviews, indicating strong user satisfaction and low risk of store penalties.

Key terms "white noise" (rank 6), "sound machine" (rank 11) and "noise machine" (rank 12) already rank in the top‑15, providing a solid foundation for further growth.

Only 6 of the 10 target keywords are ranked; high‑traffic terms like "relaxing music" (traffic 53), "sleep aid" (traffic 49) and "insomnia help" (traffic 46) are missing, leaving ~200 potential traffic untapped.

Charts score is 27% with a global rank absent and a category rank of 11 only, indicating poor discoverability beyond search. This limits organic installs from featured sections.

Integrate the unranked high‑traffic keywords naturally into the title, short description, and long description (e.g., "relaxing music for sleep" and "insomnia help"), and add relevant long‑tail variations like "baby sleep white noise" to capture niche searches.

Competitors ahead share only 1–2 keywords; by targeting the missing high‑traffic terms and adding unique sound packs (e.g., "airplane cabin"), White Noise Pro can differentiate and capture their audience.