This audit was generated on April 2, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| salary estimator | #11 |  |  |      | ||
| salary calculator | #41 |  |  |   | ||
| net pay calculatorOpportunity | #52 |  |  |   | ||
| paycheck calculatorOpportunity | #92 |  |  |   | ||
| wage calculatorOpportunity | #94 |  |  | | ||
| overtime calculatorOpportunity | Not ranked | — | — |      | ||
| hourly wage calculatorOpportunity | Not ranked | — | — |   | ||
| payroll calculatorOpportunity | Not ranked | — | — | | ||
| take home pay calculatorOpportunity | Not ranked | — | — |  | ||
| gross pay calculatorOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Salary Hike Calculator
Finance
Ireland Tax Calculator
Finance
Salary to Hourly Calculator
Finance
Calculator - Tax, VAT and GST
Tools
Income Tax Calculator
Finance
Salary Calculator App
Finance
My Overtime - working hours
Business
Paycheck Calculator
Tools
Samsung Calculator
Tools
Toolr: Time Clock Calculator
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Chime – Mobile Banking
Venmo
TurboTax: File Your Tax Return
OnePay – Mobile Banking
Capital One Mobile
Intuit Credit Karma
Kalshi: Trade News & Sports
Testerup: Test & Earn Rewards
Progressive
Google Wallet
Klarna: Smarter everyday money
Chase Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Salary Calculator has a modest quality score but suffers from poor keyword visibility and no chart rankings, resulting in a low overall visibility score of 19/100. Immediate focus should be on keyword optimization and improving rankings to drive discoverability.
The description clearly outlines the app’s features (salary, overtime, net pay) and uses engaging emojis, which helps with user understanding and conversion. Maintain this clarity while integrating target keywords.
Only 5 of the top 10 target keywords are ranked, and none are in the top‑10 positions (e.g., "salary calculator" at #41, "paycheck calculator" at #92). This limits organic discovery. Prioritize moving these keywords into the top‑10.
The app is absent from both global and category charts, indicating weak download momentum and low visibility in the Finance category. Chart rankings are a strong signal for Google Play algorithms.
The keyword "salary estimator" already ranks at #11 with 32 traffic points and moderate difficulty (32). Reinforce this keyword in the title, short description, and bullet points to push it into the top‑5 and capture high‑intent searches.
A 3.9 rating from only 72 reviews limits conversion. Implement in‑app prompts after successful calculations, and address common complaints to raise both rating and review volume, which will positively affect the Quality Score.
- 1Update the app title and short description to include high‑traffic keywords: "Salary Calculator" and "Salary Estimator".
- 2Rewrite the long description to embed at least 5 top keywords (salary calculator, paycheck calculator, overtime calculator, hourly wage calculator, net pay calculator) in natural sentences and bullet points.
- 3Add missing high‑traffic keywords (overtime calculator, hourly wage calculator, wage calculator) to the keyword field and create localized versions where applicable.
- 4Launch a visual refresh: add a feature graphic, a short promo video, and 2‑3 new screenshots highlighting overtime and net‑pay calculations to improve click‑through rates and chart eligibility.
- 5Implement an automated, non‑intrusive review prompt after each calculation and fix any reported bugs to raise the rating above 4.0.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2470 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Salary Calculator?
Salary Calculator has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 2, 2026.
On how many keywords does Salary Calculator rank?
Salary Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Salary Calculator?
Based on shared keyword rankings, the most frequent competitors of Salary Calculator are Salary Hike Calculator, Salary Calculator App, Ireland Tax Calculator. These apps appear next to Salary Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Salary Calculator in on the Google Play?
Salary Calculator is listed in the Finance category on the Google Play.
How can Salary Calculator improve its App Store Optimization?
Based on this audit, Salary Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Salary Calculator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.