App StoreUSUnited Statesen-US

local keywords

1 related search terms around local on App Store in United States, the apps that already rank for it, and how hard each one is to win.

Search traffic

High
92/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Hard
89/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.03 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

89/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 71k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 14 days ago on average.

Top apps ranking for “local”

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    LocalAll - Everything Local

    LocalAll - Everything Local

    4.9
  2. 2
    myLocal.vn

    myLocal.vn

    1.5
  3. 3
    Toast - Local Restaurants

    Toast - Local Restaurants

    4.9
  4. 4
    Nextdoor: Neighborhood Network

    Nextdoor: Neighborhood Network

    4.7
  5. 5
    Kiki: Local Chat & People Near

    Kiki: Local Chat & People Near

    4.5
  6. 6
    Locals.com

    Locals.com

    4.7
  7. 7
    LocalSend

    LocalSend

    4.5
  8. 8
    Meetup: Social Events & Groups

    Meetup: Social Events & Groups

    4.7
  9. 9
    craigslist

    craigslist

    4.8
  10. 10
    OUT Local | LGBTQ+ Events

    OUT Local | LGBTQ+ Events

    5.0
  11. 11
    NewsBreak: Local News & Alerts

    NewsBreak: Local News & Alerts

    4.8
  12. 12
    Groupon - Local Deals Near Me

    Groupon - Local Deals Near Me

    4.8

What the top apps have in common

The words that recur most across the apps ranking for “local”. Weave the relevant ones into your title, subtitle, and description.

local×57deals×4app×4people×3near×3news×3social×3dating×3

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

apple store

Frequently asked questions

How hard is it to rank for "local" on App Store?

"local" scores 89 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "local" get?

It scores 92 out of 100 for search traffic (high), with the top apps for it seeing an estimated 71k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "local"?

Right now the top apps for "local" on App Store include LocalAll - Everything Local, myLocal.vn, Toast - Local Restaurants, Nextdoor: Neighborhood Network, Kiki: Local Chat & People Near. Those are the listings you would need to outrank.

Is "local" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "local"?

Related search terms include apple store. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “local” in your market, free

This page covers local on App Store in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on Google Play too, in any country and language, and tracks your own app’s live rank for it, updated daily.

Analyze it free

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.