App StoreUSUnited Statesen-US

women” keyword difficulty & traffic

How hard it is to rank for women on App Store in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
78/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.14 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

75/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 15k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 21 days ago on average.

Top apps ranking for “women

The listings you would compete with. These hold the top spots on App Store in United States right now.

  1. 1
    Workout for Women: Fitness App

    Workout for Women: Fitness App

    4.8
  2. 2
    Woman App - period calendar

    Woman App - period calendar

    4.8
  3. 3
    My Cycle ؜

    My Cycle ؜

    4.8
  4. 4
    Bible For Women.

    Bible For Women.

    4.9
  5. 5
    Lifestyle For Men Magazine

    Lifestyle For Men Magazine

    4.0
  6. 6
    StrongHer - Workout For Women

    StrongHer - Workout For Women

    4.2
  7. 7
    Hers: Women’s Healthcare

    Hers: Women’s Healthcare

    4.6
  8. 8
    Workout for Women: Fit at Home

    Workout for Women: Fit at Home

    4.8
  9. 9
    WeFast: Diet Plan for Women

    WeFast: Diet Plan for Women

    4.9
  10. 10
    WomanLog Calendar

    WomanLog Calendar

    4.5
  11. 11
    WeGLOW: Home Workout for Women

    WeGLOW: Home Workout for Women

    4.8
  12. 12
    I am - Daily Affirmations

    I am - Daily Affirmations

    4.8

What the top apps have in common

The words that recur most across the apps ranking for “women”. Weave the relevant ones into your title, subtitle, and description.

women×52fitness×21workout×16app×14home×13period×7dating×7fit×6

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "women" on App Store?

"women" scores 78 out of 100 for difficulty on App Store in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "women" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 15k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "women"?

Right now the top apps for "women" on App Store include Workout for Women: Fitness App, Woman App - period calendar, My Cycle ؜, Bible For Women., Lifestyle For Men Magazine. Those are the listings you would need to outrank.

Is "women" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "women"?

Related search terms include planet fitness, apple store. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “women” in your market, free

This page covers women on App Store in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on Google Play too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.