IT

Google Play search in Italy

Calm right now. Last update August 20, 2026

On September 7, 2026, 2% of tracked keywords here moved by ten places or more. On an ordinary day in this market, that figure sits around 4%.

Updated daily, last on September 7, 2026

Keywords that moved 10+ places, per day

Last 90 days

The shaded band is this market's own normal range, so a point above it means results moved more than Italy usually does, not more than some fixed threshold.

0.0

places on a normal day

How far the typical keyword travels when nothing is happening

3

restless days in 90

Days above this market's normal range, updates included

Aug 20

last store-wide update

40% of keywords moved that day

App Store in Italy, same days

Calm. Apple and Google rank apps independently, so comparing the two is the fastest way to tell a store-wide shift from something specific to your app.

Detected updates

Google Play in other markets

Store

Country

Frequently asked questions

Has Google Play changed its algorithm in Italy recently?

The last store-wide movement in Italy was on August 20, 2026, when 40% of tracked keywords moved by 10 places or more. Neither Apple nor Google announces these updates, so measuring them is the only way to date them.

How is this measured?

Thousands of Google Play positions in Italy are recorded every day and compared with the day before. The published number is the share of tracked keywords that moved by 10 places or more, judged against what this market normally does rather than a universal threshold.

Did App Store move at the same time?

Apple and Google rank apps through independent systems, so a shift on one that leaves the other steady is specific to that store. Every market page shows both, and every detected update is published next to what the other store did in Italy on the same day.

My rankings dropped. Does that mean the algorithm changed?

Only if thousands of other apps moved on the same day. If this page shows a calm day, the cause is far more likely to be your own app: a release that reset your indexing, a metadata change, or a rating drop.

Know which of your keywords moved

This page tells you the store changed. Applyra tells you what it did to your app: daily rank tracking on every keyword you care about, on both stores.