PH

Google Play search in the Philippines

Calm right now. Last update September 23, 2026

On October 9, 2026, 12% of keywords here moved by ten places or more. The usual level for Fridays in this market is around 7%.

Updated daily, last on October 9, 2026

How much results moved, against a normal day

Last 30 days

The grey band is an ordinary day in the Philippines, measured against what this market does on that same day of the week. A point above it is a store-wide update, not a fixed threshold borrowed from somewhere else. Hover any day for the share of keywords behind it.

Under 1

place on a normal day

How far the typical keyword travels when nothing is happening

2

store-wide updates in 30 days

Days this market moved further than it ever normally does

Sep 23

last store-wide update

48% of keywords moved that day

Detected updates

Google Play in other markets

Store

Country

Frequently asked questions

Has Google Play changed its algorithm in the Philippines recently?

The last store-wide movement in the Philippines was on September 23, 2026, when 48% of keywords moved by 10 places or more, about 11.2 times what this market normally does. Neither Apple nor Google announces these updates, so measuring them is the only way to date them.

How is this measured?

Thousands of Google Play positions in the Philippines are recorded every day and compared with the day before. The published figure is the share of keywords whose results moved by 10 places or more, judged against what this market normally does on that same day of the week rather than against a universal threshold.

Did App Store move at the same time?

Apple and Google rank apps through independent systems, so a shift on one that leaves the other steady is specific to that store. Every market page shows both, and every detected update is published next to what the other store did in the Philippines on the same day.

My rankings dropped. Does that mean the algorithm changed?

Only if thousands of other apps moved on the same day. If this page shows a calm day, the cause is far more likely to be your own app: a release that reset your indexing, a metadata change, or a rating drop.

Know which of your keywords moved

This page tells you the store changed. Applyra tells you what it did to your app: daily rank tracking on every keyword you care about, on both stores.

Two rankings shake-ups we took apart: Google Play's three updates of September 2026 and why App Store rankings drop overnight.