Google Play search in Thailand
Calm. No store-wide update in 14 days
On November 12, 2026, 17% of keywords here moved by ten places or more. The usual level for Thursdays in this market is around 16%.
Updated daily, last on November 12, 2026
How much results moved, against a normal day
Last 14 daysThe grey band is an ordinary day in Thailand, measured against what this market does on that same day of the week. A point above it is a store-wide update, not a fixed threshold borrowed from somewhere else. Hover any day for the share of keywords behind it.
1.0
places on a normal day
How far the typical keyword travels when nothing is happening
0
store-wide updates in 14 days
Days this market moved further than it ever normally does
None
store-wide update
Nothing detected in 14 days
App Store in Thailand, same days
Calm. Apple and Google rank apps independently, so comparing the two is the fastest way to tell a store-wide shift from something specific to your app.
Detected updates
None in the last 14 days. Every day stayed inside the normal range for this market, so a ranking drop over that period almost certainly came from the app, not from Google Play.
Google Play in other markets
Store
Frequently asked questions
Has Google Play changed its algorithm in Thailand recently?
Not in the last 14 days. Daily volatility on Google Play in Thailand has stayed inside its normal range, which means a ranking drop over that period is more likely to come from your own app than from the store.
How is this measured?
Thousands of Google Play positions in Thailand are recorded every day and compared with the day before. The published figure is the share of keywords whose results moved by 10 places or more, judged against what this market normally does on that same day of the week rather than against a universal threshold.
Did App Store move at the same time?
Apple and Google rank apps through independent systems, so a shift on one that leaves the other steady is specific to that store. Every market page shows both, and every detected update is published next to what the other store did in Thailand on the same day.
My rankings dropped. Does that mean the algorithm changed?
Only if thousands of other apps moved on the same day. If this page shows a calm day, the cause is far more likely to be your own app: a release that reset your indexing, a metadata change, or a rating drop.
Know which of your keywords moved
This page tells you the store changed. Applyra tells you what it did to your app: daily rank tracking on every keyword you care about, on both stores.
The latest Google Play update we took apart: Google Play Algorithm Update November 2026: 7 Waves Since 19 Oct. The biggest of 2026: Google Play's three updates of September 2026. To tell a store update from a drop of your own: why rankings drop overnight.