Account and billing

The emails Applyra sends, and how to stop them

Applyra sends four kinds of email: onboarding, ASO recaps, competitor updates and promotional. Each has its own switch, and every email unsubscribes in a click.

Video transcript

Applyra sends four kinds of email, and each one has its own switch. Onboarding tips, sent once each while you set up. Promotional emails. And competitor updates, a daily digest when a rival changes its listing. Then the ASO recap: daily, weekly or monthly. New accounts start on weekly. Outside the recap and the competitor digest, Applyra sends at most one email a day, and most of them only once. Every email carries a one-click unsubscribe. The button in your mail client works, not just the link in the footer. It turns off that one kind, and leaves the others alone. Sign-in links, password resets and email confirmations always go out: they're how you get back into your account. Want everything off? Three switches, and the recap set to Disabled.

Applyra sends four kinds of email, and each one has its own switch in the Email notifications card on your account screen. Every email it sends also carries an unsubscribe link that turns off that one kind without touching the others.

The four settings

SettingWhat it controls
Onboarding emailsTips and reminders while you are setting the account up. Each one is sent once, and they stop on their own
ASO recap emailsA summary of your rankings and app performance, daily, weekly or monthly
Competitor updatesA daily email when a tracked competitor changes their store listing
Promotional emailsOffers, upgrade reminders and re-engagement emails

The recap is a dropdown rather than a toggle, with Daily, Weekly, Monthly and Disabled. Weekly is what a new account starts on. Pick Daily if you ship often and want to catch a move the morning it happens, Monthly if you would rather read one page than twelve.

Competitor updates are the same events that appear in your notifications inside the app, sent as one digest instead of a stream. What triggers them is covered in competitor release alerts.

How often anything arrives

Rarely, and that is deliberate. Outside the recap you chose and the competitor digest, Applyra sends at most one email a day, and most of what it sends is one-shot: an onboarding email that has been sent is never sent again. A recap always describes data that has already been refreshed, so the numbers in it match what you find when you open the app.

Unsubscribing in one click

Every email carries a standard one-click unsubscribe, so the button your mail client shows in its own interface works, not just the link in the footer. Both switch off the category that email belonged to, and the confirmation page points back at the account screen if you want to change something else.

Unsubscribing from one kind leaves the others alone. If you want everything off, turn off the three toggles and set the recap to Disabled.

What you cannot switch off

These settings cover the emails Applyra sends you about your apps and your account. The ones that come out of signing in, a password reset or the link that confirms a new email address, are not part of them: they are how you get back into your account, so they always go out. See your profile and default market for where those are triggered from.

An address that hard bounces or reports an email as spam is suppressed automatically and stops receiving anything, whatever the settings say.

If an email never arrives

Start with I am not receiving Applyra emails, which covers the handful of reasons that explain almost all of them.

Frequently asked questions

What emails does Applyra send?

Four kinds: short onboarding emails while you set the account up, an ASO recap of your rankings on the frequency you pick, a daily digest when a tracked competitor changes their store listing, and promotional emails about offers and upgrades.

How do I stop receiving Applyra emails?

Use the unsubscribe link at the bottom of any Applyra email, which switches off that category on its own, or open Email notifications on your account screen and turn off each one individually. The recap can also be set to Disabled there.

How often does the Applyra recap email arrive?

The Applyra recap arrives daily, weekly or monthly, whichever you choose on the account screen. Weekly is what a new account starts on, and Disabled is the fourth option.

Will Applyra email me every day?

No. Apart from the recap you chose and the competitor digest, Applyra sends at most one email a day, and most of the others are sent once ever.

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