Keywords

Find keywords worth targeting, track them, and read their movement.

• The Keywords Tracker, column by columnEvery column of the Applyra Keywords Tracker explained: position and daily change, traffic, difficulty, KEI, the 7 day trend and the apps ranked around you.
• How to add keywords to track in ApplyraHow to add keywords to Applyra, up to 20 at a time with the country and language you choose, and the five places inside the product that hand you candidates.
• The Keywords Inspector: check a keyword before you target itInspect any keyword before you target it: difficulty and traffic scores, the KEI verdict, the competition breakdown and the apps ranking for it in that market.
• Keyword rank history, charts and the events behind a moveApplyra keeps one keyword position per app and per day. Read it in the 7 day trend, in the full rank history, and against the events that explain a move.
• Keyword suggestions, and what makes a keyword an opportunityApplyra suggests keywords in three places, each one carrying its traffic and difficulty scores, so you pick the terms you can win instead of the loudest ones.
• How to translate App Store and Google Play keywordsRead App Store and Google Play keywords, app names and descriptions in your own language, and type keywords in it to track and search any foreign market.